My story – why I love supporting women!

Hi, I’m Emma from bras4mums.Emma

I just wanted to say hello to you all and briefly explain why I’m running bras4mums.

I’ve got three boys and during my first pregnancy, I just went into my local high street stores, which I guess most of you would probably do, and bought my maternity and nursing bras from the shops. They weren’t very pretty and they weren’t attractive. They fitted and they did the job, but they weren’t great!

So during my second pregnancy, I wore the same bras again, but having worn them probably for two years last time, they weren’t really supportive anymore.  I’d lost a lot of weight at that point, so my body shape had changed, and they really didn’t fit very well at all.  However, I didn’t really think anything of it and just carried on with old unsupportive and unattractive nursing bras!

During that time, I was also looking for work. I wanted to leave my employed work and become self-employed.  I was investigating various avenues and discovered there is a whole host of other maternity and nursing bra suppliers which you can’t probably find in the high street store, and these bras are pretty, really supportive and they are much better than the styles that you can get in the high street, particularly in the shops that I was going to, anyway!

So I set up my home fitting service around Cambridge in 2011 and I now visit mums, either pregnant or breastfeeding, and fit them in their new maternity or nursing bras.

Then about three years ago, I was given an opportunity to take over bras4mums, which meant I could increase the reach of the ladies that I support, because I’m so passionate about women wearing the right size bra for whatever stage of pregnancy or breastfeeding that they’re at, but also that they’re wearing something pretty and attractive and something they feel comfortable and confident in.

Cake Lingerie Sorbet Nursing BraYou don’t have to suffer like I suffered through my first two pregnancies with bras that are frumpy and unattractive and not very supportive.

I just really want to get that message out to women, so come and pop over to the website and have a look, and if you need any help or advice, then I’m here.

I’ve been through it, I understand, and I’m here to help you, because I really believe that at a time when your body’s changing so quickly, you can still feel good about yourself about yourself. You can actually be confident and be comfortable and be supported in gorgeous bras!

So, if you need any help or advice, drop me an email, call me, find me on Facebook, Twitter or Instagram and I’ll be happy to help.

downloadLooking forward to supporting you!

Emma x

March Bra of the Month – Royce Blossom Nursing Bra

Spring is on it’s way, but here in Cambridge, it is very wet and miserable today! Looking back at February’s Bra of the Month offer, February started in the same way!

Anyway, this month, the bra of the month is the Royce Blossom Nursing Bra.

Blossom Nursing Bra CandyThis innovative design from Royce is another favourite of mine since it was introduced back in 2011.

The super soft stretchy fabric allows the cup to expand and contract which covers 3 cup sizes – perfect for those early days of feeding when you experience fluctuation in your breast size.

There is also a hidden cord at the centre of the bra which allows you to change the style from a plunge style to a crop top style. Blossom Nursing Bra Candy

 

I particularly like the ‘slide slings’ which give support at the side of your breasts.

 

Royce Blossom nursing braThis bra is great for both pregnancy and breastfeeding and is available in black with white spots, or the lighter Candy (pink & white stripes) in the sizes shown in the grid below.

32 C / D / DD 32 E / F / FF 32 G / GG / H
34 C / D / DD 34 E / F / FF 34 G / GG / H
36 C / D / DD 36 E / F / FF 36 G / GG / H
38 C / D / DD 38 E / F / FF 38 G / GG / H
40 C / D / DD 40 E / F / FF 40 G / GG / H

Royce have made this video which explains how the bra works and I have previously reviewed the bra here.

The offer for this month is to get the Royce Blossom Nursing Bra for just £25 (RRP £30) by using the code BLOSSOM at the checkout.

Happy Shopping!

Emma x

Do I have to wear nursing bras?

Do I have to wear nursing bras? This question is often asked by ladies in their first pregnancy because it is all new to them and they don’t know what they need in terms of new bras.

However, the answer isn’t necessarily a straight ‘yes’ or ‘no’ and there are different reasons why you do or don’t have to wear nursing bras!

Firstly, let me explain what a nursing bra actually is, because if this is your first pregnancy, you might not actually understand the difference between a maternity bra and a nursing bra.

HOTmilk Eclipse Nursing Bra

Quite simply, a nursing bra is a bra which has nursing clips. These clips allow you to pull down the cup of the bra for easy feeding access. Usually these bras don’t have underwires in them, although there are several underwired nursing bras on the market*.  You can wear a nursing bra during pregnancy but is not necessary as you won’t need the nursing clips until you start breastfeeding.

*I don’t recommend wearing underwired nursing bras until after at least 12 weeks post birth. Read about underwired nursing bras here.

A maternity bra is just a term for a bra that you wear during pregnancy. Many ladies continue to wear their normal bras during pregnancy but then get to a stage where they are uncomfortable and need new bras. At this point, they usually move into wearing a maternity bra, which is essentially a soft cup bra that does not have nursing clips.

So, do you have to wear a nursing bra?

HOTmilk Eclipse Nursing Bra

During pregnancy, no it isn’t necessary, although many ladies will wear a nursing bra when they are moving from their normal bras to a soft cup bra. This is because many of the styles of nursing bra that I stock are designed to be worn during pregnancy as well as for breastfeeding. HOTmilk and Cake Lingerie bras for example, typically have 6 sets of hooks at the back. This means that you can start to wear the bra during early pregnancy on the tightest fitting and it will then grow with you as your bump expands.

If you are planning on breastfeeding though, then a nursing bra becomes more essential. By wearing a nursing bra, you will be well supported, particularly if your breasts become heavy when your milk comes in and you will be able to easily pull down the cup for access to your breast. The last thing you want when baby is hungry is not being able to easily attach baby to your breast!

So, does this all make sense? Have I answered your question: do I have to wear nursing bras? Is there anything else you want to know? Ask me here in the comments, or on Facebook or Twitter using the hashtag #brafittingFAQ and I will answer anything you need to know!

Emma x

February Bra of the Month

February has started very damp and gloomy here in Cambridge, so to offer a bit of brightness, here is the February bra of the month.

HOTmilk Lingerie black nursing braThe HOTmilk Eclipse Nursing Bra! This bra is very feminine and beautiful with a lace trim and a diamante in the middle. Nursing bras can be sexy too!

It comes in black and nude and the inside of the bra cup is lined with soft cotton, so is delicate against your sensitive breasts during breastfeeding or during pregnancy. The band offers good support, and the nursing clips are easy to use.

The Eclipse nursing bra is an A-frame style nursing bra, which offers some discreet support at the top of your cup, even when feeding.

 

Coming in a wide range of sizes from 32B to 42H, this bra also has matching bikini briefs so if you are someone who likes a matching set, then these are for you!

To get 10% off this bra during February, use #braofthemonth at the checkout.

Happy Shopping!

Emma x

 

 

Introducing the Large Cup Seamless Nursing Bra

So often I get asked for a seamless maternity or nursing bra larger than an F cup. The seamless nursing bras that I have in stock are all lovely and fit really well on ladies up to an F cup, but even the XL sizes will not fit or give support to anyone larger than an F.

Sugar Candy Fuller Bust Seamless Nursing BraSo hurray for Cake Lingerie who have filled a gap in the market and introduced the Sugar Candy Nursing Bra – a fuller bust seamless nursing bra.

This bra has been specifically designed for the large cup ladies, starting at a 30 band and from an F-HH cup, it has a reinforced bust platform sling and a double layer side support sling to give maximum support to heavy breasts.

It is ideal for during pregnancy, breastfeeding and as a sleep bra, so definitely one for the hospital bag for immediately post birth or for wearing around the house.

Sugar Candy Fuller Bust Seamless Nursing BraIt comes in 3 colours, the basic black and nude but also a gorgeous pink if you like a bit of colour!

The sizing is very simple so this bra will last you at a time when your breasts are changing shape and size during pregnancy and breastfeeding.

F FF G GG H HH
30 XS XS XS XS S M
32 S S S S M L
34 M M M M L XL
36 L L L L XL
38 XL XL XL XL
40 XL XL XL

So if you have larger breasts and want comfort and support, shop here for the Sugar Candy Nursing Bra!

Blue Monday Offer

Monday 16th January 2017 is allegedly the ‘most depressing’ day of the year!

blue-monday-picazo-380x214

Apparently we are all feeling down: Christmas seems ages ago, we are waiting to be paid, we are struggling to shift the excesses from over-indulgence, the weather is rubbish and we are already likely to have failed to keep our new year resolutions.

I have to say, that I don’t feel like this at all and I am excited about what 2017 will bring, both for bras4mums and for my family. I have lots of exciting things to look forward this year!

But I didn’t want Blue Monday to pass by without offering a little something to all you lovely ladies, so I am offering free postage on any orders* placed on Monday 16th January if you enter the code BLUE at the checkout.

Happy Shopping!

Emma x

 

*This offer cannot be used in conjunction with any other discount code.

January Bra of the Month

Each month, starting from this month, I am going to share with you a different bra and give you a special offer for the website. It might be money off, free postage, discounted or free matching briefs… it just depends on the bra for the month as to what the offer will be.

I am beginning this year with one of my personal favourites and one that I know lots of you ladies like too! It might not be pretty, but it is super comfy and supportive and is one of the bras that I recommend to the majority of my customers.

Bravado Body Silk Seamless Nursing Bra

Bravado Seamless Nursing Bra

The Bravado Body Silk Seamless Nursing Bra.

For those of you who don’t know my story, I struggled with maternity and nursing bras during my first two pregnancies. I then discovered the lovely T-J who trained me in maternity and nursing bra fittings and I started my BraLady Cambridge business. So whilst pregnant with my third son and breastfeeding him, I had new bras which I knew fitted me properly, were comfortable and supportive.  I practically lived in the the Bravado Seamless Nursing Bra!

It is a soft, stretchy, t-shirt style bra and is ideal for pregnancy and breastfeeding because of its flexible sizing: Small – Extra Large covering 32B to 46F.

The new style Extra Large has had x2 cup sizes added to it, so it now goes up to G cup (although I haven’t yet got those in stock). If you want one of the new sized XL bras, then please email me at info@bras4mums.co.uk and I will sort this out for you.

This bra is ideal for your hospital bag, early days of feeding, or if baby arrives earlier than expected and you haven’t had your nursing bra fitting yet.  It is very versatile and can be worn during the day as it is supportive enough, or can be slept in at night as it has no seams to dig into your milk ducts.

The foam cups offer a firmer shape and cover your nipples or breast pads. Some ladies like the pads, others remove them immediately! I used them for the first few weeks of breastfeeding to help protect my sore nipples, but then took them out as I didn’t need them anymore.

The Bravado Body Silk Seamless Nursing Bra is available in a choice of colours: black, ivory and latte. I have a few pale pink left in stock and there are also seasonal colours available so a new colour is likely to be available in the spring.

Already discounted from the RRP of £30 down to £27, I am offering you a further 10% off this month. Just enter #braofthemonth at the checkout to apply your discount.

I hope you love this bra as much as I do!

Emma x

Top 3 Maternity & Nursing Bras for Large Cup Sizes

Many ladies we see and speak to find it difficult enough to find bras in large cup sizes for everyday life, but then once they get pregnant and their breasts increase in size, they just don’t know where to turn for their maternity and nursing bras.

Fortunately, we stock a range of bras which are designed with the larger cup sizes in mind.  Here are our top 3 choices:

Cake Lingerie Sorbet Nursing Bra for Large Cup Sizes

 

First up, is one of our favourites for comfort and shape – the Cake Lingerie Sorbet Nursing Bra.  This bra has been particularly designed for large sup sizes and is available in 32-40 band, D-J cups in this gorgeous lavender colour, or apricot if you prefer a lighter option. It also comes with matching briefs so you can continue to co-ordinate your lingerie!

 

 

HOTmilk Lingerie black nursing bra for Large Cup Sizes

 

The HOTmilk Eclipse Nursing Bra gives you the support you need yet still allows you to feel sexy at the same time, with the lace trim and diamante in the centre. From 32B to 42H in black or nude, again with matching briefs, there is no reason why you should feel frumpy whilst pregnant or breastfeeding wearing this bra!

 

 

 

Royce Ava Nursing Bra for Large Cup SizesAnd finally, new in is the Royce Ava Nursing Bra in 32-40 FF to K. A stylish new nursing bra with strong fabrics to support the bust and cotton lining for extra comfort against the skin. It is available in two delicate spot prints and perfect for under dark or light clothing.

 

 

 

 

All of these bras designed for the large cup are bras for breastfeeding with the nursing clips, but they can still be worn during pregnancy.  Remember though that you will need another fitting for your nursing bras at around 36-37 weeks.

hotMaMa Clothing

We are always on the lookout for other business to recommend to our customers to help you on your pregnancy and breastfeeding journey. So now we are delighted to introduce you to hotMaMa Clothing, who have a fab range of stylish yet affordable breastfeeding tops.
We have teamed up with them to offer you 10% off any purchases made, by using the code ‘bras4mums’ at the checkout.

hotMaMa Clothing – Adding sparkle and style to breastfeeding mummy wardrobes!
Mums are hot.  Their clothes should be too! hotMaMa is a boutique collection of breastfeeding tops designed to be super stylish, easy to feed in and affordable.   hotMaMa aims to fuse functionality with fashion to make all mums feel like a hotMaMa.  Our products feature stunning fabric prints and styles and to a little sparkle to mummy wardrobes. All of our products can be found in our online shop at www.hotmama.co.uk here is a sneak peak at just two of our products:

Breastfeeding Kimono in Navy Florals 
Breastfeeding KimonoBreastfeeding Kimono
– Easy access for breastfeeding without leaving you feeling exposed
– Made of a premium Marcella fabric which is thicker and more supportive than our other lighter weight kimonos
– Fabric stretches for comfort when wearing
– Stunning feminine floral print
– Wrap front to conceal easy breastfeeding access
– Wide kimono sleeves to flatter arms in style
– Machine washable
– Garment manufactured in England
This is a beautiful garment designed to give you back your sparkle and has been hugely popular since we launched in July 2016. Crafted in a beautiful floral print fabric this garment is designed to be flattering, practical and stylish. The busy print helps to disguise minor marks inevitably picked up through the day of being a mum with a flattering cut is designed to make women look their best. Its mix of polyester with a touch of lycra makes it soft and comfortable to wear. This is a truly beautiful fabric. Style with jeans for a casual look or pair with smart trousers or skirt for a smarter special event!

Long sleeved breastfeeding top in Cambridge Bicycles
– Easy empire line access for breastfeeding without leaving you feeling exposedBreastfeeding Top Long Sleeves 1500x998-1
– Fun bicycle print
– Soft fabric with a stretch – our medium weight long sleeved top
–  Machine washable
– Garment manufactured in England
Crafted in a beautiful soft fabric this long sleeved top combines the comfort and style you crave from your pre-pregnancy wardrobe. Its cotton fibers  makes it soft and comfortable to wear while breastfeeding. Style with jeans for a classic casual look that will make you feel fab!

We have lots more breastfeeding tops on our website, see our size guide to help you pick the best size for you. Additional photos of our products are available on our social media pages. @hotmamaclothing www.facebook.com/hotmamaclothing

 

Breastfeeding at a Wedding in Style

I’m very excited to introduce you to Milk & Mummy who have a gorgeous selection of maternity and nursing clothing, but particularly a fab range of dresses suitable for breastfeeding in at those special summer occasions such as weddings and christenings.

The lovely Emma has very kindly sent us her pick of the best nursing dresses, so you can feel comfortable and look beautiful at summer events!

And don’t forget we can help you to get the right nursing bra to wear under your dress!

Here at Milk & Mummy we specialise in selling stylish breastfeeding dresses for weddings. In fact, most of our orders at this time of our year are for mums desperate for find something gorgeous to wear at a friend’s wedding or their own baby’s christening that flatters them AND allows for easy feeding. I know all too well myself how difficult it can be to find something that fits the bill, and it was after an especially frustrating shopping trip on the high street looking for a nursing dress for a wedding over three years ago, that I decided to launch Milk & Mummy.

We like to think that we can solve your breastfeeding outfit dilemma through selling beautiful dresses that just happen to have really simple nursing access. The kind of dress you’d wear even if you weren’t breastfeeding. So here is my pick of our party dresses, depending on your preference:

Pretty in print

We all love a print and this striking one from Mothers En Vogue is sure to turn a few heads.

Kate - chevron print nursing dress

Kate – chevron print nursing dress

Kate - chevron print nursing dress

Kate – chevron print nursing dress

 

 

 

 

 

 

 

 

Willow - chevron print nursing dress

Willow – chevron print nursing dress

 

 

 

Show-stoppers

These are the breastfeeding dresses sure to give you the wow factor. We think they’re so unbelievably glamorous that your non-nursing friends will want to know where they can buy them!

Jessica nursing dress

Jessica nursing dress

Josie emerald nursing dress

Josie emerald nursing dress

 

Josie blue nursing dress

Josie blue nursing dress

 

 

 

 

 

Most versatile

These nursing dresses are perfect for dressing up for weddings or down for more casual occasions, and are a great price. No mum should have to compromise on style just because they are breastfeeding.

Kate nursing dress

Kate nursing dress

Kate pistachio nursing dress

Kate pistachio nursing dress

Katerina nursing dress

Katerina nursing dress

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

With free returns on all orders, we make it easy for you to try a few styles before choosing the perfect dress for you. Our Fitting Room page lets you check which size will be right for you. But if you need any further advice on the fit or style, then we’re more than happy to chat about it. Here’s our Contact Details.