My story – why I love supporting women!

Hi, I’m Emma from bras4mums.Emma

I just wanted to say hello to you all and briefly explain why I’m running bras4mums.

I’ve got three boys and during my first pregnancy, I just went into my local high street stores, which I guess most of you would probably do, and bought my maternity and nursing bras from the shops. They weren’t very pretty and they weren’t attractive. They fitted and they did the job, but they weren’t great!

So during my second pregnancy, I wore the same bras again, but having worn them probably for two years last time, they weren’t really supportive anymore.  I’d lost a lot of weight at that point, so my body shape had changed, and they really didn’t fit very well at all.  However, I didn’t really think anything of it and just carried on with old unsupportive and unattractive nursing bras!

During that time, I was also looking for work. I wanted to leave my employed work and become self-employed.  I was investigating various avenues and discovered there is a whole host of other maternity and nursing bra suppliers which you can’t probably find in the high street store, and these bras are pretty, really supportive and they are much better than the styles that you can get in the high street, particularly in the shops that I was going to, anyway!

So I set up my home fitting service around Cambridge in 2011 and I now visit mums, either pregnant or breastfeeding, and fit them in their new maternity or nursing bras.

Then about three years ago, I was given an opportunity to take over bras4mums, which meant I could increase the reach of the ladies that I support, because I’m so passionate about women wearing the right size bra for whatever stage of pregnancy or breastfeeding that they’re at, but also that they’re wearing something pretty and attractive and something they feel comfortable and confident in.

Cake Lingerie Sorbet Nursing BraYou don’t have to suffer like I suffered through my first two pregnancies with bras that are frumpy and unattractive and not very supportive.

I just really want to get that message out to women, so come and pop over to the website and have a look, and if you need any help or advice, then I’m here.

I’ve been through it, I understand, and I’m here to help you, because I really believe that at a time when your body’s changing so quickly, you can still feel good about yourself about yourself. You can actually be confident and be comfortable and be supported in gorgeous bras!

So, if you need any help or advice, drop me an email, call me, find me on Facebook, Twitter or Instagram and I’ll be happy to help.

downloadLooking forward to supporting you!

Emma x

March Bra of the Month – Royce Blossom Nursing Bra

Spring is on it’s way, but here in Cambridge, it is very wet and miserable today! Looking back at February’s Bra of the Month offer, February started in the same way!

Anyway, this month, the bra of the month is the Royce Blossom Nursing Bra.

Blossom Nursing Bra CandyThis innovative design from Royce is another favourite of mine since it was introduced back in 2011.

The super soft stretchy fabric allows the cup to expand and contract which covers 3 cup sizes – perfect for those early days of feeding when you experience fluctuation in your breast size.

There is also a hidden cord at the centre of the bra which allows you to change the style from a plunge style to a crop top style. Blossom Nursing Bra Candy

 

I particularly like the ‘slide slings’ which give support at the side of your breasts.

 

Royce Blossom nursing braThis bra is great for both pregnancy and breastfeeding and is available in black with white spots, or the lighter Candy (pink & white stripes) in the sizes shown in the grid below.

32 C / D / DD 32 E / F / FF 32 G / GG / H
34 C / D / DD 34 E / F / FF 34 G / GG / H
36 C / D / DD 36 E / F / FF 36 G / GG / H
38 C / D / DD 38 E / F / FF 38 G / GG / H
40 C / D / DD 40 E / F / FF 40 G / GG / H

Royce have made this video which explains how the bra works and I have previously reviewed the bra here.

The offer for this month is to get the Royce Blossom Nursing Bra for just £25 (RRP £30) by using the code BLOSSOM at the checkout.

Happy Shopping!

Emma x

Do I have to wear nursing bras?

Do I have to wear nursing bras? This question is often asked by ladies in their first pregnancy because it is all new to them and they don’t know what they need in terms of new bras.

However, the answer isn’t necessarily a straight ‘yes’ or ‘no’ and there are different reasons why you do or don’t have to wear nursing bras!

Firstly, let me explain what a nursing bra actually is, because if this is your first pregnancy, you might not actually understand the difference between a maternity bra and a nursing bra.

HOTmilk Eclipse Nursing Bra

Quite simply, a nursing bra is a bra which has nursing clips. These clips allow you to pull down the cup of the bra for easy feeding access. Usually these bras don’t have underwires in them, although there are several underwired nursing bras on the market*.  You can wear a nursing bra during pregnancy but is not necessary as you won’t need the nursing clips until you start breastfeeding.

*I don’t recommend wearing underwired nursing bras until after at least 12 weeks post birth. Read about underwired nursing bras here.

A maternity bra is just a term for a bra that you wear during pregnancy. Many ladies continue to wear their normal bras during pregnancy but then get to a stage where they are uncomfortable and need new bras. At this point, they usually move into wearing a maternity bra, which is essentially a soft cup bra that does not have nursing clips.

So, do you have to wear a nursing bra?

HOTmilk Eclipse Nursing Bra

During pregnancy, no it isn’t necessary, although many ladies will wear a nursing bra when they are moving from their normal bras to a soft cup bra. This is because many of the styles of nursing bra that I stock are designed to be worn during pregnancy as well as for breastfeeding. HOTmilk and Cake Lingerie bras for example, typically have 6 sets of hooks at the back. This means that you can start to wear the bra during early pregnancy on the tightest fitting and it will then grow with you as your bump expands.

If you are planning on breastfeeding though, then a nursing bra becomes more essential. By wearing a nursing bra, you will be well supported, particularly if your breasts become heavy when your milk comes in and you will be able to easily pull down the cup for access to your breast. The last thing you want when baby is hungry is not being able to easily attach baby to your breast!

So, does this all make sense? Have I answered your question: do I have to wear nursing bras? Is there anything else you want to know? Ask me here in the comments, or on Facebook or Twitter using the hashtag #brafittingFAQ and I will answer anything you need to know!

Emma x

February Bra of the Month

February has started very damp and gloomy here in Cambridge, so to offer a bit of brightness, here is the February bra of the month.

HOTmilk Lingerie black nursing braThe HOTmilk Eclipse Nursing Bra! This bra is very feminine and beautiful with a lace trim and a diamante in the middle. Nursing bras can be sexy too!

It comes in black and nude and the inside of the bra cup is lined with soft cotton, so is delicate against your sensitive breasts during breastfeeding or during pregnancy. The band offers good support, and the nursing clips are easy to use.

The Eclipse nursing bra is an A-frame style nursing bra, which offers some discreet support at the top of your cup, even when feeding.

 

Coming in a wide range of sizes from 32B to 42H, this bra also has matching bikini briefs so if you are someone who likes a matching set, then these are for you!

To get 10% off this bra during February, use #braofthemonth at the checkout.

Happy Shopping!

Emma x

 

 

Introducing the Large Cup Seamless Nursing Bra

So often I get asked for a seamless maternity or nursing bra larger than an F cup. The seamless nursing bras that I have in stock are all lovely and fit really well on ladies up to an F cup, but even the XL sizes will not fit or give support to anyone larger than an F.

Sugar Candy Fuller Bust Seamless Nursing BraSo hurray for Cake Lingerie who have filled a gap in the market and introduced the Sugar Candy Nursing Bra – a fuller bust seamless nursing bra.

This bra has been specifically designed for the large cup ladies, starting at a 30 band and from an F-HH cup, it has a reinforced bust platform sling and a double layer side support sling to give maximum support to heavy breasts.

It is ideal for during pregnancy, breastfeeding and as a sleep bra, so definitely one for the hospital bag for immediately post birth or for wearing around the house.

Sugar Candy Fuller Bust Seamless Nursing BraIt comes in 3 colours, the basic black and nude but also a gorgeous pink if you like a bit of colour!

The sizing is very simple so this bra will last you at a time when your breasts are changing shape and size during pregnancy and breastfeeding.

F FF G GG H HH
30 XS XS XS XS S M
32 S S S S M L
34 M M M M L XL
36 L L L L XL
38 XL XL XL XL
40 XL XL XL

So if you have larger breasts and want comfort and support, shop here for the Sugar Candy Nursing Bra!

Blue Monday Offer

Monday 16th January 2017 is allegedly the ‘most depressing’ day of the year!

blue-monday-picazo-380x214

Apparently we are all feeling down: Christmas seems ages ago, we are waiting to be paid, we are struggling to shift the excesses from over-indulgence, the weather is rubbish and we are already likely to have failed to keep our new year resolutions.

I have to say, that I don’t feel like this at all and I am excited about what 2017 will bring, both for bras4mums and for my family. I have lots of exciting things to look forward this year!

But I didn’t want Blue Monday to pass by without offering a little something to all you lovely ladies, so I am offering free postage on any orders* placed on Monday 16th January if you enter the code BLUE at the checkout.

Happy Shopping!

Emma x

 

*This offer cannot be used in conjunction with any other discount code.

January Bra of the Month

Each month, starting from this month, I am going to share with you a different bra and give you a special offer for the website. It might be money off, free postage, discounted or free matching briefs… it just depends on the bra for the month as to what the offer will be.

I am beginning this year with one of my personal favourites and one that I know lots of you ladies like too! It might not be pretty, but it is super comfy and supportive and is one of the bras that I recommend to the majority of my customers.

Bravado Body Silk Seamless Nursing Bra

Bravado Seamless Nursing Bra

The Bravado Body Silk Seamless Nursing Bra.

For those of you who don’t know my story, I struggled with maternity and nursing bras during my first two pregnancies. I then discovered the lovely T-J who trained me in maternity and nursing bra fittings and I started my BraLady Cambridge business. So whilst pregnant with my third son and breastfeeding him, I had new bras which I knew fitted me properly, were comfortable and supportive.  I practically lived in the the Bravado Seamless Nursing Bra!

It is a soft, stretchy, t-shirt style bra and is ideal for pregnancy and breastfeeding because of its flexible sizing: Small – Extra Large covering 32B to 46F.

The new style Extra Large has had x2 cup sizes added to it, so it now goes up to G cup (although I haven’t yet got those in stock). If you want one of the new sized XL bras, then please email me at info@bras4mums.co.uk and I will sort this out for you.

This bra is ideal for your hospital bag, early days of feeding, or if baby arrives earlier than expected and you haven’t had your nursing bra fitting yet.  It is very versatile and can be worn during the day as it is supportive enough, or can be slept in at night as it has no seams to dig into your milk ducts.

The foam cups offer a firmer shape and cover your nipples or breast pads. Some ladies like the pads, others remove them immediately! I used them for the first few weeks of breastfeeding to help protect my sore nipples, but then took them out as I didn’t need them anymore.

The Bravado Body Silk Seamless Nursing Bra is available in a choice of colours: black, ivory and latte. I have a few pale pink left in stock and there are also seasonal colours available so a new colour is likely to be available in the spring.

Already discounted from the RRP of £30 down to £27, I am offering you a further 10% off this month. Just enter #braofthemonth at the checkout to apply your discount.

I hope you love this bra as much as I do!

Emma x

Happy New Year!

Happy New Year

Happy New Year!  I can’t quite believe we are nearly half way through January already – just where is the time going?!

I know that I was very quiet on here last year. My youngest started school last September and I enjoyed a term of having time to myself!

Since taking over bras4mums in July 2014, I haven’t put as much time into the support side as I would have liked, but I was always planning for when all three boys were at school and how I could then extend the level of support that I can give.

So this year, I have plans for bras4mums, to reach out to more pregnant and breastfeeding ladies across the country and support you all in finding comfortable and supportive maternity and nursing bras.  I’ll be updating the website, introducing new styles, you will be getting more regular updates via the blog, newsletters, Twitter and Facebook and I will be popping up at various events throughout the year! Keep an eye out for dates as I will add them to Facebook and Twitter as and when events are confirmed.

images

If you haven’t already signed up for the Bra Size Helper, this is a starting point for you to work out your bra size. You will be asked a couple of questions and then will get emails at key stages of your pregnancy and post-birth to guide you through. I know though, that sometimes you just need to talk to someone, so you can always email or phone me and I will answer any questions you have and suggest which size and style bra would be best for you to try.

There is free shipping for orders over £75 and a free returns policy, with unlimited exchanges. I want to make sure you are wearing the right size bra, so if you order and the bra doesn’t quite feel right, send it back and I will exchange it for the right size or another style. Again, if you need some advice on sizing once you have received your order, then please do get in touch with me.

download

 

If you are based around Cambridgeshire, I also offer a home fitting service through BraLady Cambridge and will come and visit you with a box of bras for you to try and buy, without having the hassle of buying online and returning any that don’t fit!

 

Finally, to share a little bit of love with you all this month as you feel the pinch from Christmas, get 10% off any orders this month by using Jan17 at the checkout.

Here is to wearing the right bras in 2017!

Emma x

Top 3 Maternity & Nursing Bras for Large Cup Sizes

Many ladies we see and speak to find it difficult enough to find bras in large cup sizes for everyday life, but then once they get pregnant and their breasts increase in size, they just don’t know where to turn for their maternity and nursing bras.

Fortunately, we stock a range of bras which are designed with the larger cup sizes in mind.  Here are our top 3 choices:

Cake Lingerie Sorbet Nursing Bra for Large Cup Sizes

 

First up, is one of our favourites for comfort and shape – the Cake Lingerie Sorbet Nursing Bra.  This bra has been particularly designed for large sup sizes and is available in 32-40 band, D-J cups in this gorgeous lavender colour, or apricot if you prefer a lighter option. It also comes with matching briefs so you can continue to co-ordinate your lingerie!

 

 

HOTmilk Lingerie black nursing bra for Large Cup Sizes

 

The HOTmilk Eclipse Nursing Bra gives you the support you need yet still allows you to feel sexy at the same time, with the lace trim and diamante in the centre. From 32B to 42H in black or nude, again with matching briefs, there is no reason why you should feel frumpy whilst pregnant or breastfeeding wearing this bra!

 

 

 

Royce Ava Nursing Bra for Large Cup SizesAnd finally, new in is the Royce Ava Nursing Bra in 32-40 FF to K. A stylish new nursing bra with strong fabrics to support the bust and cotton lining for extra comfort against the skin. It is available in two delicate spot prints and perfect for under dark or light clothing.

 

 

 

 

All of these bras designed for the large cup are bras for breastfeeding with the nursing clips, but they can still be worn during pregnancy.  Remember though that you will need another fitting for your nursing bras at around 36-37 weeks.

Our Top Tips for Brafitting

So this morning, we hosted #BabyHour over on Twitter and it quickly became clear that lots of ladies were wearing the wrong sized bras, but didn’t really know how a bra should be fitting for them to be comfy.download

We quickly put together this list of top tips and the response was amazing! We certainly educated lots of ladies about brafitting this morning!

 

images

 

1. Don’t expect to be the same size in every style of bra you try on!

2. You should be comfy & supported in whatever bra you are wearing. If it’s not comfy, it’s not right!

3. The support comes from getting the band size right. Many ladies wear a band far too big!

4. Your cup should be fully supported and no ‘double boob’ or ‘overspill’!

5. Some styles just won’t suit you! Find styles that work for you and stick to them!

6. You might need a different sized bra for different times during your monthly cycle.

7. A bra should only last for around 6 months. After that it will lose it’s support.

8. You should rotate your bras so that you don’t wear the same bra 2 days in a row.

So whichever style of bra you are wearing, make sure you follow these top tips and be comfy and supported!  We are always happy to give support and advice, either before you purchase or even after if you are not sure about the fit once it arrives!

538673516